I think it’s safe to say that we’ve all seen the latest episode from Black Mirror, called Bandersnatch. We know we loved it. It truly reminded us of the “Choose Your Own Adventure” books. The publisher that owns this trademark, Chooseco LLC, wants to sue Netflix. They are alleging trademark infringement, according to some various sources.
What’s written in the complaint?
In the complaint, Chooseco states that Netflix used the mark intentionally to capitalize the viewers’ nostalgia for the original book series, that came out in the 1980s and 1990s. Whoa, not fair, Netflix.
But there’s always a “but”
But, there’s one specific scene in the Black Mirror Episode, in which the main character says specifically explains to his dad that his video game, which is called Bandersnatch, is based on the “Choose Your Own Adventure” book.
So what then?
As per Chooseco, 20th Century Fox has a contract to make a series based on these books. Netflix asked for a license at the beginning of 2016, but it did not get it. Also, it’s been said that Chooseco sent Netflix a certain letter before they released Bandersnatch. That didn’t seem to scare Netflix, not even a bit.
What’s the sum that Chooseco wants to get from Netflix?
Chooseco wants to get out of this with a minimum $25 million – this, or Netflix’s profit from the episode – whichever amount is bigger, as they said, from the alleged trademark infringement, trademark dilution, false designation of origin and of course, a not so friendly competition.
So what does Netflix have to say about this?
Many sources have tried to talk to those people from Netflix regarding this matter, but they declined to make any kind of comments regarding this story.
Meagan Kozlovs is a reporter for Debate Report. She’s worked and interned at Global News Toronto and CHECX. Megan is based in Toronto and covers issues affecting her city. In addition to her severe milk shake addiction, she’s a Netflix enthusiast, a red wine drinker, and a voracious reader.